{"id":98299,"date":"2026-04-18T16:40:44","date_gmt":"2026-04-18T13:40:44","guid":{"rendered":"https:\/\/www.egemtv.com\/?p=98299"},"modified":"2026-04-18T16:40:45","modified_gmt":"2026-04-18T13:40:45","slug":"denizli-buyuksehir-ile-yerel-emek-kuresel-markaya-donusuyor","status":"publish","type":"post","link":"https:\/\/www.egemtv.com\/?p=98299","title":{"rendered":"Denizli B\u00fcy\u00fck\u015fehir ile yerel emek k\u00fcresel markaya d\u00f6n\u00fc\u015f\u00fcyor"},"content":{"rendered":"<p>Denizli B\u00fcy\u00fck\u015fehir Belediyesi, Trendyol ve GEKA i\u015f birli\u011fiyle hayata ge\u00e7irilen &#8220;\u00dcreten Kad\u0131nlar\u0131n E-Ticaret Yolculu\u011fu&#8221; e\u011fitim program\u0131 tamamland\u0131. Giri\u015fimci kad\u0131nlar markala\u015fma ve e-ticaret alan\u0131nda profesyonel bir ad\u0131m att\u0131.<br \/>\n<br \/>Kad\u0131n giri\u015fimcilerin yerel pazarlardaki eme\u011fini k\u00fcresel ticaret a\u011flar\u0131na ta\u015f\u0131mak amac\u0131yla ba\u015flat\u0131lan projede, kad\u0131n giri\u015fimciler dijital d\u00fcnyada markala\u015fma ve profesyonel e-ticaret stratejileri e\u011fitimi ald\u0131. DBB Kongre ve K\u00fclt\u00fcr Merkezi\u2019nde ger\u00e7ekle\u015ftirilen programda, kad\u0131n giri\u015fimcilerin dijital ekonomide kal\u0131c\u0131 yer edinebilmeleri i\u00e7in gerekli olan teknik ve stratejik donan\u0131mlar payla\u015f\u0131ld\u0131.<\/p>\n<p>G\u00fc\u00e7l\u00fc kad\u0131nlar, g\u00fc\u00e7l\u00fc markalar<br \/>\n<br \/>\u0130ki ana oturumdan olu\u015fan programda, GEKA Uzman\u0131 \u0130rfan Sezgin, kad\u0131n giri\u015fimcilere kendi hikayelerini nas\u0131l bir marka de\u011ferine d\u00f6n\u00fc\u015ft\u00fcrebileceklerini aktard\u0131. Trendyol \u0130\u015f Geli\u015ftirme M\u00fcd\u00fcr\u00fc Nuri Erdo\u011fan, &#8220;Kad\u0131n Giri\u015fimcinin Dijital Yol Haritas\u0131&#8221; ba\u015fl\u0131\u011f\u0131 alt\u0131nda; sat\u0131\u015f stratejileri, operasyonel s\u00fcre\u00e7ler ve teslimat y\u00f6netiminin p\u00fcf noktalar\u0131n\u0131 payla\u015ft\u0131. \u00dccretsiz olarak sunulan e\u011fitim sonunda kat\u0131l\u0131mc\u0131lar; markalar\u0131n\u0131 dijital d\u00fcnyada nas\u0131l konumland\u0131racaklar\u0131n\u0131, pazaryeri dinamiklerini ve m\u00fc\u015fteri memnuniyeti odakl\u0131 operasyon y\u00f6netimini \u00f6\u011frenerek dijital giri\u015fimcilik d\u00fcnyas\u0131na profesyonel bir ad\u0131m att\u0131.<\/p>\n<p>&#8220;Kad\u0131nlar\u0131n g\u00fcc\u00fc Denizli\u2019nin g\u00fcc\u00fcd\u00fcr&#8221;<br \/>\n<br \/>E\u011fitim program\u0131nda giri\u015fimci kad\u0131nlarla bir araya gelen Denizli B\u00fcy\u00fck\u015fehir Belediyesi Ba\u015fkan Vekili ve Kent Konseyi Ba\u015fkan\u0131 Ali Mar\u0131m, &#8220;Denizli, tarih boyunca \u00fcretimin ve ticaretin merkezi olmu\u015ftur. B\u00fcy\u00fck\u015fehir Belediyesi olarak amac\u0131m\u0131z, kad\u0131nlar\u0131m\u0131z\u0131n el eme\u011fi g\u00f6z nuru \u00fcr\u00fcnlerinin sadece \u015fehrimizde kalmas\u0131 de\u011fil; birer markaya d\u00f6n\u00fc\u015ferek d\u00fcnya pazarlar\u0131na a\u00e7\u0131lmas\u0131d\u0131r. Siz \u00fcrettik\u00e7e Denizli b\u00fcy\u00fcyecek, siz g\u00fc\u00e7lendik\u00e7e toplumumuz g\u00fc\u00e7lenecektir&#8221; dedi.<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Denizli B\u00fcy\u00fck\u015fehir Belediyesi, Trendyol ve GEKA i\u015f birli\u011fiyle hayata ge\u00e7irilen &#8220;\u00dcreten Kad\u0131nlar\u0131n E-Ticaret Yolculu\u011fu&#8221; e\u011fitim program\u0131 tamamland\u0131. Giri\u015fimci kad\u0131nlar markala\u015fma ve e-ticaret alan\u0131nda profesyonel bir ad\u0131m att\u0131. Kad\u0131n giri\u015fimcilerin yerel pazarlardaki eme\u011fini k\u00fcresel ticaret a\u011flar\u0131na ta\u015f\u0131mak amac\u0131yla ba\u015flat\u0131lan projede, kad\u0131n giri\u015fimciler dijital d\u00fcnyada markala\u015fma ve profesyonel e-ticaret stratejileri e\u011fitimi ald\u0131. DBB Kongre ve K\u00fclt\u00fcr Merkezi\u2019nde&#8230;<\/p>\n","protected":false},"author":1,"featured_media":98300,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[125],"tags":[],"class_list":["post-98299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/98299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=98299"}],"version-history":[{"count":1,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/98299\/revisions"}],"predecessor-version":[{"id":98301,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/98299\/revisions\/98301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/media\/98300"}],"wp:attachment":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=98299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=98299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=98299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}