{"id":8438,"date":"2025-01-14T14:02:38","date_gmt":"2025-01-14T11:02:38","guid":{"rendered":"https:\/\/www.egemtv.com\/?p=8438"},"modified":"2025-01-14T14:02:50","modified_gmt":"2025-01-14T11:02:50","slug":"manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi","status":"publish","type":"post","link":"https:\/\/www.egemtv.com\/?p=8438","title":{"rendered":"Manisa\u2019da imalat sanayisinde ye\u015fil d\u00f6n\u00fc\u015f\u00fcm i\u00e7in imzalar at\u0131ld\u0131"},"content":{"rendered":"<p>Zafer Kalk\u0131nma Ajans\u0131 (ZAFER) taraf\u0131ndan y\u00fcr\u00fct\u00fclen 2024 y\u0131l\u0131 Manisa \u0130malat Sanayisinde Ye\u015fil D\u00f6n\u00fc\u015f\u00fcm \u00dcreten \u015eehirler Teknik Destek Program\u0131 (MUSTD) kapsam\u0131nda s\u00f6zle\u015fmeler, Manisa Valisi Vahdettin \u00d6zkan\u2019\u0131n ba\u015fkanl\u0131\u011f\u0131nda d\u00fczenlenen t\u00f6renle imzaland\u0131.<br \/>\n<br \/>Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131 taraf\u0131ndan finanse edilen ve Zafer Kalk\u0131nma Ajans\u0131 (ZAFER) taraf\u0131ndan y\u00fcr\u00fct\u00fclen 2024 y\u0131l\u0131 Manisa \u0130malat Sanayisinde Ye\u015fil D\u00f6n\u00fc\u015f\u00fcm \u00dcreten \u015eehirler Teknik Destek Program\u0131 (MUSTD) kapsam\u0131nda s\u00f6zle\u015fmeler, Manisa Valisi Vahdettin \u00d6zkan\u2019\u0131n ba\u015fkanl\u0131\u011f\u0131nda d\u00fczenlenen t\u00f6renle imzaland\u0131.<br \/>\n<br \/>Manisa Ticaret ve Sanayi Odas\u0131 Toplant\u0131 Salonunda ger\u00e7ekle\u015ftirilen toplant\u0131ya Manisa Valisi Vahdettin \u00d6zkan, Manisa Ticaret ve Sanayi Odas\u0131 Ba\u015fkan\u0131 Mehmet Y\u0131lmaz ve Zafer Kalk\u0131nma Ajans\u0131 Genel Sekreteri Kutlu Eser ile destekleyecek firmalar\u0131n temsilcileri kat\u0131ld\u0131.<br \/>\n<br \/>MUSTD Program\u0131 ile Manisa imalat sanayisi, \u00e7evreye duyarl\u0131, yenilik\u00e7i ve s\u00fcrd\u00fcr\u00fclebilir \u00fcretim modelleri benimseyerek hem ekonomik hem de \u00e7evresel fayda sa\u011flayacak ad\u0131mlar atmaya haz\u0131rlan\u0131yor. Bu kapsamda at\u0131lan her ad\u0131m, Manisa\u2019n\u0131n \u201cye\u015fil \u00fcretim \u00fcss\u00fc\u201d olarak konumlanmas\u0131na katk\u0131 sa\u011flayacak.<\/p>\n<p>Manisa 13 ilden birisi b\u00f6lgedeki tek il<br \/>\n<br \/>T\u00f6rende konu\u015fan Zafer Kalk\u0131nma Ajans\u0131 Genel Sekreteri Kutlu Eser, ye\u015fil d\u00f6n\u00fc\u015f\u00fcm\u00fcn Manisa sanayisi i\u00e7in ta\u015f\u0131d\u0131\u011f\u0131 \u00f6nem vurgulayarak, &#8220;MUSTD, Manisa\u2019daki imalat sanayisinin k\u00fcresel rekabet g\u00fcc\u00fcn\u00fc art\u0131rmay\u0131 ve i\u015fletmelerin s\u00fcrd\u00fcr\u00fclebilir \u00fcretim s\u00fcre\u00e7lerine ge\u00e7i\u015fini desteklemeyi hedefliyor. Manisa 13 ilden birisi ve b\u00f6lgemizde sadece Manisa bu programa dahil bu da bizim i\u00e7in \u00e7ok \u00f6nemli. Program \u00e7er\u00e7evesinde, k\u00fc\u00e7\u00fck, orta ve b\u00fcy\u00fck \u00f6l\u00e7ekli toplam 11 i\u015fletmeye ye\u015fil d\u00f6n\u00fc\u015f\u00fcm s\u00fcre\u00e7lerine y\u00f6nelik e\u011fitim ve dan\u0131\u015fmanl\u0131k hizmetleri sa\u011flanacak. Bu hizmetler, karbon ayak izinin azalt\u0131lmas\u0131, enerji verimlili\u011fi, at\u0131k y\u00f6netimi ve \u00e7evresel etkilerin en aza indirilmesi gibi konularda i\u015fletmelere rehberlik edecek.&#8221; diye konu\u015ftu.<\/p>\n<p>&#8220;Ye\u015fil d\u00f6n\u00fc\u015f\u00fcm stratejik bir \u00f6ncelik haline gelmi\u015ftir&#8221;<br \/>\n<br \/>T\u00f6rende konu\u015fan Manisa Ticaret ve Sanayi Odas\u0131 Ba\u015fkan\u0131 Mehmet Y\u0131lmaz ise T\u00fcrkiye\u2019nin ve d\u00fcnyan\u0131n en kritik g\u00fcndem maddelerinden biri olan ye\u015fil d\u00f6n\u00fc\u015f\u00fcm konusunu ele almak ve Manisa sanayisinin bu d\u00f6n\u00fc\u015f\u00fcme nas\u0131l uyum sa\u011flayabilece\u011fini de\u011ferlendirdiklerini s\u00f6yledi.<br \/>\n<br \/>MTSO Ba\u015fkan\u0131 Y\u0131lmaz, &#8220;\u0130klim de\u011fi\u015fikli\u011fiyle m\u00fccadele ve s\u00fcrd\u00fcr\u00fclebilir kalk\u0131nma hedefleri do\u011frultusunda ye\u015fil d\u00f6n\u00fc\u015f\u00fcm, sadece \u00e7evresel bir zorunluluk de\u011fil; ayn\u0131 zamanda ekonomik b\u00fcy\u00fcme ve rekabet\u00e7ilik i\u00e7in stratejik bir \u00f6ncelik haline gelmi\u015ftir. Manisa, T\u00fcrkiye\u2019nin en g\u00fc\u00e7l\u00fc sanayi \u015fehirlerinden biridir. \u015eehrimizdeki imalat sanayisi, 10 milyar dolarl\u0131k ihracat hacmiyle \u00fclkemizin d\u0131\u015f ticaretine \u00f6nemli katk\u0131lar sunmaktad\u0131r. Ancak bu ba\u015far\u0131y\u0131 s\u00fcrd\u00fcr\u00fclebilir k\u0131lmak ve uluslararas\u0131 pazarlardaki rekabet g\u00fcc\u00fcm\u00fcz\u00fc art\u0131rmak i\u00e7in ye\u015fil d\u00f6n\u00fc\u015f\u00fcm konusunda kararl\u0131 ad\u0131mlar atmam\u0131z gerekiyor. Avrupa Birli\u011fi\u2019nin ye\u015fil mutabakat\u0131 (European Green Deal) \u00e7er\u00e7evesinde ortaya koydu\u011fu standartlar ve karbon s\u0131n\u0131r d\u00fczenlemeleri, bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn h\u0131zla ger\u00e7ekle\u015fmesi gerekti\u011fini bize bir kere daha g\u00f6stermektedir. Manisa TSO olarak, sanayicilerimizin bu s\u00fcrece adapte olabilmeleri i\u00e7in \u00fczerimize d\u00fc\u015feni yap\u0131yoruz. \u00d6zellikle karbon emisyonlar\u0131n\u0131n azalt\u0131lmas\u0131, enerji verimlili\u011fi, d\u00f6ng\u00fcsel ekonomi uygulamalar\u0131 ve yenilenebilir enerji kullan\u0131m\u0131 gibi alanlarda \u00fcyelerimize rehberlik ediyoruz. Ge\u00e7ti\u011fimiz y\u0131l ba\u015flatt\u0131\u011f\u0131m\u0131z projelerle 70\u2019den fazla i\u015fletmemize enerji verimlili\u011fi ve s\u00fcrd\u00fcr\u00fclebilir \u00fcretim e\u011fitimleri verdik. Organize sanayi b\u00f6lgelerimizde ye\u015fil enerji yat\u0131r\u0131mlar\u0131 te\u015fvik edildi ve toplamda 150 mw\u2019lik yenilenebilir enerji kapasitesine ula\u015f\u0131ld\u0131. Ayr\u0131ca, karbon ayak izini azaltmaya y\u00f6nelik projelere y\u00fczde 40\u2019a varan maliyet tasarrufu sa\u011flayacak teknik destekler sunduk. BU yeterli mi maalesef yeterli de\u011fil. Bizler, Manisa Ticaret ve Sanayi Odas\u0131 olarak inan\u0131yoruz ki; ye\u015fil d\u00f6n\u00fc\u015f\u00fcm i\u015f birli\u011fini ve kararl\u0131l\u0131\u011f\u0131 gerektiriyor. hem kamu hem de \u00f6zel sekt\u00f6r\u00fcn bu s\u00fcre\u00e7te el ele vermesi b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. \u00dcyelerimizin bu d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde yaln\u0131z olmad\u0131klar\u0131n\u0131 ve ihtiya\u00e7 duyduklar\u0131 t\u00fcm deste\u011fi alacaklar\u0131n\u0131 bir kez daha vurgulamak istiyoruz.&#8221; dedi.<\/p>\n<p>&#8220;Kalk\u0131nma ajanslar\u0131 \u00f6nemli bir k\u00f6pr\u00fc vazifesi g\u00f6r\u00fcyor&#8221;<br \/>\n<br \/>T\u00f6rende konu\u015fan Manisa Valisi Vahdettin \u00d6zkan ise, &#8220;Eskiden belki kapal\u0131 bir toplumda, bir k\u00f6yde, bir mahallede ya da bir \u015fehirde, bir sekt\u00f6rde \u00e7ok s\u0131n\u0131rl\u0131 say\u0131da payda\u015f\u0131m\u0131z bizi etkileyen ve bizden etkilenen akt\u00f6rler vard\u0131. Ama \u015fu anda art\u0131k b\u00fct\u00fcn sekt\u00f6rler birbirleriyle alakal\u0131. B\u00fct\u00fcn d\u00fcnya asl\u0131nda birbiriyle alakal\u0131. D\u00fcnyan\u0131n b\u00fct\u00fcn\u00fc bizim tabiri caizse \u00f6zellikle ticari ve \u00fcretim bazl\u0131 olarak d\u00fc\u015f\u00fcnecek olursak m\u00fc\u015fterimiz, pazar\u0131ndaki hedefimiz. B\u00fct\u00fcn bunlardan hem girdiler hem \u00e7\u0131kt\u0131lar veriyoruz. Bu ekosistemin i\u00e7inde bizim rekabet g\u00fcc\u00fcm\u00fcz\u00fc artt\u0131racak hususlar nelerdir? Bu noktada odaklanman\u0131n \u00f6nem arz etti\u011fini ben de ifade etmek istiyorum. Bu anlamda \u00f6zellikle son zamanlarda kalk\u0131nma ajanslar\u0131 bizler i\u00e7in \u00f6nemli. Kalk\u0131nma ajanslar\u0131 sadece kamuda de\u011fil \u00f6zel sekt\u00f6re de esasen birbirine yard\u0131mc\u0131 olmak, birbirlerine rehberlik etmek \u00fczere nitelikli uzmanlardan m\u00fcte\u015fekkir kalk\u0131nma ajans\u0131m\u0131z\u0131n \u00f6zellikle d\u00fcnyada rekabet g\u00fcc\u00fcm\u00fcz\u00fc artt\u0131racak ye\u015fil dostu, AR-GE ve \u0130novasyonu oda\u011f\u0131na alm\u0131\u015f olan rekabet\u00e7i bir s\u00fcrd\u00fcr\u00fclebilir yap\u0131n\u0131n olu\u015fturmas\u0131 firmalarda, burada akt\u00f6r olarak rehberlik yapmas\u0131, teknik destek vermesi bizim a\u00e7\u0131m\u0131zdan daha da k\u0131ymetli. Ger\u00e7ekten ye\u015fil d\u00f6n\u00fc\u015f\u00fcm, art\u0131k hem \u00e7evresel duyarl\u0131l\u0131\u011f\u0131 korumas\u0131 a\u00e7\u0131s\u0131ndan hem de firma olarak ayakta durmam\u0131z\u0131n, rekabet g\u00fcc\u00fcm\u00fcz\u00fc artt\u0131rman\u0131n da \u00f6nemli bir parametresi. Bu teknik desteklerle in\u015fallah bu konuda da nitelikli bir katk\u0131 sunmu\u015f olaca\u011f\u0131z. Kalk\u0131nma Ajans\u0131 Genel Sekreterimizin ifade etti\u011fi b\u00f6lgesel geli\u015fmeler, asl\u0131nda mikro d\u00fczeydeki bu analizler makro ekonomik hedefleri belirlerken bunu beslemesi art\u0131k \u00f6nemli bir keyfiyet. Eskiden, sadece kamudaki uzun verimli kalk\u0131nma planlar\u0131na bakt\u0131\u011f\u0131n\u0131z zaman, \u00e7o\u011fu zaman uzman bir ekibin merkezden asl\u0131nda verileri analiz ederek planlama stratejilerini ve operasyonlar\u0131n\u0131 \u00fcretiyordu. \u015eu anda Kalk\u0131nma Ajanslar\u0131 vas\u0131tas\u0131yla \u00f6zellikle yerelde sadece kamu de\u011fil, \u00f6zellikle \u00f6zel sekt\u00f6r\u00fcn \u00f6nc\u00fcl\u00fc\u011f\u00fcn\u00fc esas alarak b\u00fct\u00fcn payda\u015flarla mahalle mahalle, \u015fehir \u015fehir, sekt\u00f6r sekt\u00f6r o isti\u015fareleri yaparak onlar\u0131n \u00e7\u0131kt\u0131lar\u0131n\u0131 ulusal d\u00fczeydeki \u00fcretilmesi gereken stratejilerde girdi olarak kullan\u0131yoruz. Bu \u015fu a\u00e7\u0131dan \u00f6nemli, bu tutarl\u0131, i\u015f b\u00fcnyesi sa\u011flam \u00f6zellikle yeni geli\u015fmelere duyarl\u0131, \u00e7evreye duyarl\u0131 d\u00fcnyadaki rekabet g\u00fcc\u00fcm\u00fcz\u00fc besleyecek parametreleri i\u00e7eren bir s\u00fcre\u00e7tir esas itibariyle. Yani yerelde insanlar\u0131m\u0131z\u0131n ihtiyac\u0131 nedir? Onlar\u0131 nas\u0131l giderece\u011fiz, nas\u0131l kalk\u0131nacak ve bu kalk\u0131nma s\u00fcrecinde mahallemizde, \u015fehrimizde, \u00fclkemizde ve d\u00fcnyada en \u00f6nemli akt\u00f6r haline gelmek i\u00e7in neler yapmam\u0131z gerekiyor? Birey olarak ya da firma olarak. Bu mekanizmalar\u0131 sa\u011flamada kalk\u0131nma ajanslar\u0131m\u0131z\u0131n \u00f6nemli bir k\u00f6pr\u00fc oldu\u011funu ifade etmek istiyorum. \u00d6nemli husus da asl\u0131nda motivasyon. Bu gen\u00e7lerimize \u00f6zellikle hem e\u011fitimle ilgili motivasyon hem de mesleki e\u011fitimle ilgili motivasyon \u00f6nemli.&#8221; dedi.<br \/>\n<br \/>Yap\u0131lan konu\u015fmalar\u0131n ard\u0131ndan Zafer Kalk\u0131nma Ajans\u0131 Genel Sekreteri Kutlu Eser, k\u00fc\u00e7\u00fck, orta ve b\u00fcy\u00fck \u00f6l\u00e7ekli toplam 11 i\u015fletme ile s\u00f6zle\u015fmelerini imzalad\u0131.<br \/>\n<br \/>Manisa\u2019da s\u00f6zle\u015fme imzalayan firmalar ise \u015f\u00f6yle: &#8220;Ekinler End\u00fcstri San. ve Tic. A.\u015e., Manisa Kardan Cemmer Otomotiv Mak. Aks. San. ve Tic. A.\u015e., Vestel Elektronik San. ve Tic. A.\u015e., Konvey\u00f6r Beyaz E\u015fya ve Otomotiv Yan Sanayi Tic. A.\u015e., U\u011fur Beton Metal ve Plastik Sanayi Turizm Ticaret A.\u015e., Telateks Tekstil \u00dcr\u00fcnleri San. ve Tic. A.\u015e., \u00d6zta\u015f Global So\u011futma Teknolojileri ve Metal San. ve Tic. A.\u015e., Ba\u015fo\u011flu Kablo ve Profil San. ve Tic. A.\u015e Manisa \u015eubesi, Yorglass Cam San. ve Tic. A.\u015e., \u00d6zvardar Cam San. ve Tic. A.\u015e. ve Pilenpak Ambalaj San. ve Tic. A.\u015e.&#8221;<br \/>\n<br \/>\u0130mza t\u00f6reni toplu foto\u011fraf \u00e7ekilmesi ile sona erdi.<br \/>\n<br \/><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/www.egemtv.com\/wp-content\/uploads\/2025\/01\/manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi_48288b88384b.jpg\" class=\"attachment-full size-full not-transparent\" alt=\"\" data-has-transparency=\"false\" data-dominant-color=\"9e9b95\" style=\"--dominant-color: #9e9b95\" \/><img decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/www.egemtv.com\/wp-content\/uploads\/2025\/01\/manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi_6bf5851d271a.jpg\" class=\"attachment-full size-full not-transparent\" alt=\"\" data-has-transparency=\"false\" data-dominant-color=\"77726c\" style=\"--dominant-color: #77726c\" \/><img decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/www.egemtv.com\/wp-content\/uploads\/2025\/01\/manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi_f95584393d77.jpg\" class=\"attachment-full size-full not-transparent\" alt=\"\" data-has-transparency=\"false\" data-dominant-color=\"817670\" style=\"--dominant-color: #817670\" \/><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/www.egemtv.com\/wp-content\/uploads\/2025\/01\/manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi_62f985f4431d.jpg\" class=\"attachment-full size-full not-transparent\" alt=\"\" data-has-transparency=\"false\" data-dominant-color=\"7e736c\" style=\"--dominant-color: #7e736c\" \/><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"776\" src=\"https:\/\/www.egemtv.com\/wp-content\/uploads\/2025\/01\/manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi_fdf648d69e8b.jpg\" class=\"attachment-full size-full not-transparent\" alt=\"\" data-has-transparency=\"false\" data-dominant-color=\"6e574a\" style=\"--dominant-color: #6e574a\" \/><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1440\" src=\"https:\/\/www.egemtv.com\/wp-content\/uploads\/2025\/01\/manisada-imalat-sanayisinde-yesil-donusum-icin-imzalar-atildi_92fef28bf7a1.jpg\" class=\"attachment-full size-full not-transparent\" alt=\"\" data-has-transparency=\"false\" data-dominant-color=\"8c817d\" style=\"--dominant-color: #8c817d\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zafer Kalk\u0131nma Ajans\u0131 (ZAFER) taraf\u0131ndan y\u00fcr\u00fct\u00fclen 2024 y\u0131l\u0131 Manisa \u0130malat Sanayisinde Ye\u015fil D\u00f6n\u00fc\u015f\u00fcm \u00dcreten \u015eehirler Teknik Destek Program\u0131 (MUSTD) kapsam\u0131nda s\u00f6zle\u015fmeler, Manisa Valisi Vahdettin \u00d6zkan\u2019\u0131n ba\u015fkanl\u0131\u011f\u0131nda d\u00fczenlenen t\u00f6renle imzaland\u0131. Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131 taraf\u0131ndan finanse edilen ve Zafer Kalk\u0131nma Ajans\u0131 (ZAFER) taraf\u0131ndan y\u00fcr\u00fct\u00fclen 2024 y\u0131l\u0131 Manisa \u0130malat Sanayisinde Ye\u015fil D\u00f6n\u00fc\u015f\u00fcm \u00dcreten \u015eehirler Teknik Destek Program\u0131&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8439,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[125],"tags":[],"class_list":["post-8438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/8438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8438"}],"version-history":[{"count":1,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/8438\/revisions"}],"predecessor-version":[{"id":8446,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/8438\/revisions\/8446"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/media\/8439"}],"wp:attachment":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}