{"id":80171,"date":"2026-01-12T13:15:14","date_gmt":"2026-01-12T10:15:14","guid":{"rendered":"https:\/\/www.egemtv.com\/?p=80171"},"modified":"2026-01-12T13:15:14","modified_gmt":"2026-01-12T10:15:14","slug":"alasehirde-uzumun-gelecegi-degerlendirildi","status":"publish","type":"post","link":"https:\/\/www.egemtv.com\/?p=80171","title":{"rendered":"Ala\u015fehir\u2019de \u00fcz\u00fcm\u00fcn gelece\u011fi de\u011ferlendirildi"},"content":{"rendered":"<p>TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan\u0131 Ferhat \u015een, Ala\u015fehir\u2019de d\u00fczenlenen bas\u0131n toplant\u0131s\u0131nda \u00fcz\u00fcmde artan k\u00fcresel rekabete dikkat \u00e7ekerek, Avrupa pazar\u0131ndaki kal\u0131nt\u0131 sorununun ihracat\u0131 olumsuz etkiledi\u011fini, \u00e7\u00f6z\u00fcm i\u00e7in planl\u0131 ve analizli \u00fcretimin \u015fart oldu\u011funu vurgulad\u0131.<br \/>\n<br \/>Manisa\u2019n\u0131n Ala\u015fehir il\u00e7esinde \u00fcz\u00fcm\u00fcn gelece\u011fi masaya yat\u0131r\u0131ld\u0131. TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan\u0131 Ferhat \u015een, Tatl\u0131c\u0131 Kenan D\u00fc\u011f\u00fcn Salonu\u2019nda bas\u0131n toplant\u0131s\u0131 d\u00fczenledi. Toplant\u0131ya TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan vekili \u0130brahim Bal\u0131k ve TAR\u0130\u015e Kooperatif M\u00fcd\u00fcr\u00fc Yasin Uysal da kat\u0131ld\u0131.<\/p>\n<p>&#8220;Rekabet her ge\u00e7en y\u0131l zorla\u015f\u0131yor&#8221;<br \/>\n<br \/>Bas\u0131n toplant\u0131s\u0131nda konu\u015fan TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan\u0131 Ferhat \u015een, d\u00fcnya genelinde \u00fcz\u00fcm \u00fcreten \u00fclke say\u0131s\u0131n\u0131n her y\u0131l artt\u0131\u011f\u0131n\u0131 belirterek, bu durumun rekabeti zorla\u015ft\u0131rd\u0131\u011f\u0131n\u0131 s\u00f6yledi. \u015een, d\u00fcnya pazar\u0131nda yer alabilmek i\u00e7in kaliteli ve kal\u0131nt\u0131s\u0131z \u00fcretimin zorunlu hale geldi\u011fini vurgulad\u0131.<\/p>\n<p>Avrupa pazar\u0131nda kal\u0131nt\u0131 engeli<br \/>\n<br \/>T\u00fcrkiye\u2019nin \u00fcz\u00fcmde pazar sorunu olmad\u0131\u011f\u0131n\u0131 ancak pestisit kal\u0131nt\u0131s\u0131 nedeniyle \u00f6zellikle Avrupa pazar\u0131nda ciddi kay\u0131plar ya\u015fand\u0131\u011f\u0131n\u0131 ifade eden \u015een, &#8220;Son y\u0131llarda Almanya, Fransa ve Hollanda\u2019ya yap\u0131lan ihracat ciddi oranda d\u00fc\u015ft\u00fc. Bunun temel nedeni kal\u0131nt\u0131 sorunu. Bundan sonra \u00fcz\u00fcm al\u0131mlar\u0131n\u0131 analizli yapmak zorunday\u0131z&#8221; dedi.<\/p>\n<p>\u00dcretimde planlama \u015fart<br \/>\n<br \/>Kal\u0131nt\u0131 sorununu \u00f6nlemek amac\u0131yla \u00e7ift\u00e7ilere y\u00f6nelik bilgilendirme toplant\u0131lar\u0131na devam edeceklerini belirten \u015een, \u00fcretimde planlaman\u0131n \u00f6nemine dikkat \u00e7ekti. \u00dcreticilerin \u00fcz\u00fcm\u00fc sofral\u0131k ya da kurutmal\u0131k olarak planlamas\u0131 gerekti\u011fini dile getiren \u015een, bu sayede maliyetlerin d\u00fc\u015fece\u011fini ve pazarlama sorunu ya\u015fanmayaca\u011f\u0131n\u0131 kaydetti.<\/p>\n<p>&#8220;Yeni pazarlara ihtiyac\u0131m\u0131z var&#8221;<br \/>\n<br \/>TAR\u0130\u015e\u2019in y\u0131ll\u0131k \u00fcz\u00fcm al\u0131m kapasitesinin yakla\u015f\u0131k 20 bin ton oldu\u011funu belirten \u015een, bu miktar\u0131n \u00fcreticiyi tek ba\u015f\u0131na tatmin etmedi\u011fini s\u00f6yledi. Yeni pazarlar bulunmas\u0131 ve i\u00e7 t\u00fcketimin art\u0131r\u0131lmas\u0131 gerekti\u011fini vurgulayan \u015een, T\u00fcrkiye\u2019de \u00fcz\u00fcm t\u00fcketiminin yeterli seviyede olmad\u0131\u011f\u0131n\u0131 ifade etti.<\/p>\n<p>Gen\u00e7 \u00e7ift\u00e7i hamlesi<br \/>\n<br \/>TAR\u0130\u015e ortaklar\u0131n\u0131n ya\u015f ortalamas\u0131n\u0131n 65 oldu\u011funu hat\u0131rlatan \u015een, gen\u00e7leri tar\u0131ma kazand\u0131rmak amac\u0131yla \u00e7al\u0131\u015fma y\u00fcr\u00fctt\u00fcklerini s\u00f6yledi. Bu kapsamda 200 yeni \u00e7ift\u00e7inin kooperatife kazand\u0131r\u0131ld\u0131\u011f\u0131n\u0131 ve ortakl\u0131k devirlerinin yap\u0131ld\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n<p>\u00dcz\u00fcm markas\u0131 g\u00fc\u00e7lendirilecek<br \/>\n<br \/>TAR\u0130\u015e markas\u0131n\u0131n yurt d\u0131\u015f\u0131nda bilinirli\u011finin y\u00fcksek oldu\u011funu ancak \u00fcz\u00fcm\u00fcn markala\u015fma s\u0131ralamas\u0131nda gerilerde kald\u0131\u011f\u0131n\u0131 belirten \u015een, zeytin, incir ve di\u011fer \u00fcr\u00fcnlerin ard\u0131ndan \u00fcz\u00fcm\u00fcn de hak etti\u011fi yere gelmesi i\u00e7in tan\u0131t\u0131m \u00e7al\u0131\u015fmalar\u0131n\u0131 art\u0131racaklar\u0131n\u0131 s\u00f6yledi.<br \/>\n<br \/>Toplant\u0131n\u0131n sonunda TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan\u0131 Ferhat \u015een, 10 Ocak \u00c7al\u0131\u015fan Gazeteciler G\u00fcn\u00fc dolay\u0131s\u0131yla bas\u0131n mensuplar\u0131n\u0131n g\u00fcn\u00fcn\u00fc kutlad\u0131. Program, hat\u0131ra foto\u011fraf\u0131 \u00e7ekimiyle sona erdi.<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan\u0131 Ferhat \u015een, Ala\u015fehir\u2019de d\u00fczenlenen bas\u0131n toplant\u0131s\u0131nda \u00fcz\u00fcmde artan k\u00fcresel rekabete dikkat \u00e7ekerek, Avrupa pazar\u0131ndaki kal\u0131nt\u0131 sorununun ihracat\u0131 olumsuz etkiledi\u011fini, \u00e7\u00f6z\u00fcm i\u00e7in planl\u0131 ve analizli \u00fcretimin \u015fart oldu\u011funu vurgulad\u0131. Manisa\u2019n\u0131n Ala\u015fehir il\u00e7esinde \u00fcz\u00fcm\u00fcn gelece\u011fi masaya yat\u0131r\u0131ld\u0131. TAR\u0130\u015e \u00dcz\u00fcm Birli\u011fi Ba\u015fkan\u0131 Ferhat \u015een, Tatl\u0131c\u0131 Kenan D\u00fc\u011f\u00fcn Salonu\u2019nda bas\u0131n toplant\u0131s\u0131 d\u00fczenledi. Toplant\u0131ya TAR\u0130\u015e \u00dcz\u00fcm&#8230;<\/p>\n","protected":false},"author":1,"featured_media":80172,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[125],"tags":[],"class_list":["post-80171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/80171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=80171"}],"version-history":[{"count":1,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/80171\/revisions"}],"predecessor-version":[{"id":80173,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/80171\/revisions\/80173"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/media\/80172"}],"wp:attachment":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=80171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=80171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=80171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}