{"id":105333,"date":"2026-06-13T12:35:56","date_gmt":"2026-06-13T09:35:56","guid":{"rendered":"https:\/\/www.egemtv.com\/?p=105333"},"modified":"2026-06-13T12:35:58","modified_gmt":"2026-06-13T09:35:58","slug":"sigorta-izmirde-gelecegin-riskleri-ve-firsatlari-masaya-yatirildi","status":"publish","type":"post","link":"https:\/\/www.egemtv.com\/?p=105333","title":{"rendered":"Sigorta \u0130zmir\u2019de gelece\u011fin riskleri ve f\u0131rsatlar\u0131 masaya yat\u0131r\u0131ld\u0131"},"content":{"rendered":"<p>Sigorta \u0130zmir Zirvesi\u2019nin ikinci g\u00fcn\u00fcnde, sigortac\u0131l\u0131k sekt\u00f6r\u00fcn\u00fcn gelece\u011fini \u015fekillendiren ba\u015fl\u0131klar ele al\u0131nd\u0131. Siber risklerden iklim krizine, yapay zekadan hasar y\u00f6netimindeki d\u00f6n\u00fc\u015f\u00fcme kadar bir\u00e7ok konuda sekt\u00f6r temsilcileri, de\u011fi\u015fen risk ortam\u0131na kar\u015f\u0131 geli\u015ftirilen yeni \u00e7\u00f6z\u00fcmleri ve f\u0131rsatlar\u0131 de\u011ferlendirdi.<br \/>\n<br \/>Sigorta \u0130zmir &#8211; Sigorta Payda\u015flar\u0131 \u0130\u015f Birli\u011fi Fuar ve Zirvesi, ikinci g\u00fcn\u00fcnde de sekt\u00f6r\u00fcn g\u00fcndemindeki ba\u015fl\u0131klar\u0131 ele alan panel ve oturumlarla devam etti.  &#8220;Gelece\u011fin Sigortac\u0131l\u0131\u011f\u0131: Risk\u2019ten F\u0131rsata&#8221; ba\u015fl\u0131kl\u0131 panelde, sekt\u00f6r\u00fcn kar\u015f\u0131 kar\u015f\u0131ya oldu\u011fu yeni risk alanlar\u0131 ve bu risklerin sundu\u011fu f\u0131rsatlar ele al\u0131nd\u0131. T\u00fcrkiye Sigorta Birli\u011fi Genel Sekreteri \u00d6zg\u00fcr Obal\u0131\u2019n\u0131n moderat\u00f6rl\u00fc\u011f\u00fcnde ger\u00e7ekle\u015ftirilen oturumda; Unico Sigorta CEO\u2019su Ender G\u00fczeler, Neova Kat\u0131l\u0131m Sigorta Genel M\u00fcd\u00fcr\u00fc Neslihan Necibo\u011flu ve Atlas Mutuel Sigorta Genel M\u00fcd\u00fcr\u00fc Murat Polat g\u00f6r\u00fc\u015flerini payla\u015ft\u0131.<br \/>\n<br \/>Unico Sigorta CEO\u2019su Ender G\u00fczeler, sigortac\u0131l\u0131\u011f\u0131n \u00f6z\u00fcnde risk y\u00f6netimi oldu\u011funu belirterek, &#8220;Sigortac\u0131l\u0131kta hesap ve \u00f6ng\u00f6r\u00fc vard\u0131r. En k\u00fc\u00e7\u00fck bir ihmal, b\u00fcy\u00fck sonu\u00e7lar do\u011furabilir. Bu nedenle veri okuma, analiz ve risk fark\u0131ndal\u0131\u011f\u0131 kritik \u00f6nemdedir&#8221; dedi.<\/p>\n<p>Yeni \u00fcr\u00fcn geli\u015ftirme vurgusu<br \/>\n<br \/>Neova Kat\u0131l\u0131m Sigorta Genel M\u00fcd\u00fcr\u00fc Neslihan Necibo\u011flu, d\u00fcnyada sigortac\u0131l\u0131\u011f\u0131 bekleyen risklerin \u00e7e\u015fitlenerek artt\u0131\u011f\u0131n\u0131 vurgulad\u0131. Necibo\u011flu, &#8220;2050 y\u0131l\u0131nda, her d\u00f6rt ki\u015fiden birinin 65 ya\u015f \u00fcst\u00fc olaca\u011f\u0131 \u00f6ng\u00f6r\u00fcl\u00fcrken, bu yeni demografiye uygun \u00fcr\u00fcnleri bug\u00fcnden geli\u015ftirmeliyiz. KOB\u0130\u2019lerin yo\u011fun oldu\u011fu \u00fclkemizde bu alan b\u00fcy\u00fck bir geli\u015fim potansiyeli ta\u015f\u0131yor. Sigortac\u0131l\u0131k, de\u011fi\u015fen ihtiya\u00e7lara g\u00f6re evrilen, tar\u0131mdan sa\u011fl\u0131\u011fa ve parametrik modellere kadar her alanda yeni \u00e7\u00f6z\u00fcmler \u00fcretebilen dinamik bir sekt\u00f6rd\u00fcr&#8221; ifadelerini kulland\u0131.<\/p>\n<p>Sekt\u00f6r\u00fcn \u00f6ncelikli g\u00fcndemlerini anlatt\u0131<br \/>\n<br \/>Atlas Mutuel Sigorta Genel M\u00fcd\u00fcr\u00fc Murat Polat ise siber riskler, do\u011fal afetler ve demografik d\u00f6n\u00fc\u015f\u00fcm\u00fcn sekt\u00f6r\u00fcn \u00f6ncelikli g\u00fcndemleri aras\u0131nda yer ald\u0131\u011f\u0131n\u0131 belirterek, &#8220;Sigortac\u0131l\u0131k yaln\u0131zca hasar\u0131 kar\u015f\u0131layan de\u011fil, riski \u00f6nceden y\u00f6neten bir yap\u0131ya d\u00f6n\u00fc\u015fmeli. Fark\u0131ndal\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131 i\u00e7in yerel y\u00f6netimlerden e\u011fitim sistemine kadar t\u00fcm payda\u015flara g\u00f6rev d\u00fc\u015f\u00fcyor&#8221; dedi.<\/p>\n<p>Trafik ve kasko hasarlar\u0131nda sigortal\u0131 odakl\u0131 d\u00f6n\u00fc\u015f\u00fcm<br \/>\n<br \/>&#8220;Gelece\u011fin Hasar Y\u00f6netimi, Sigortal\u0131 Odakl\u0131 Yakla\u015f\u0131m ve De\u011fi\u015fen S\u00fcre\u00e7ler&#8221; ba\u015fl\u0131kl\u0131 panelde ise trafik ve kasko sigortalar\u0131nda hasar s\u00fcre\u00e7lerinin gelece\u011fi, dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn etkileri ve sigortal\u0131 beklentilerindeki de\u011fi\u015fim ele al\u0131nd\u0131. SEDDK Daire Ba\u015fkan\u0131 Bar\u0131\u015f Ay\u2019\u0131n moderat\u00f6rl\u00fc\u011f\u00fcnde d\u00fczenlenen panelde; TOBB SE\u0130K \u0130cra Komitesi Ba\u015fkan Yard\u0131mc\u0131s\u0131 O\u011fuz Vas\u0131f \u0130pkin, TOBB SA\u0130K \u0130cra Komitesi Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ersoy Kocamano\u011flu, T\u00fcrkiye Sigorta Birli\u011fi Genel Sekreter Yard\u0131mc\u0131s\u0131 Ahmet G\u00f6kda\u011f, RS Holding Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u00dcnal \u00dcnald\u0131 konu\u015fmac\u0131 olarak yer ald\u0131.<\/p>\n<p>Hasar y\u00f6netiminde g\u00fcven, i\u015f birli\u011fi ve dijitalle\u015fme vurgusu<br \/>\n<br \/>O\u011fuz Vas\u0131f \u0130pkin, eksperlik kurumunun son y\u0131llarda \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm ge\u00e7irdi\u011fini belirterek, eksperlerin sigorta sisteminde g\u00fcveni tesis eden temel unsurlardan biri oldu\u011funu ifade etti. Ersoy Kocamano\u011flu, hasar y\u00f6netiminin sigortac\u0131l\u0131\u011f\u0131n en kritik alanlar\u0131ndan biri oldu\u011funu belirterek, sigortal\u0131lar\u0131n s\u00fcre\u00e7lerde h\u0131z kadar g\u00fcven de bekledi\u011fini s\u00f6yledi. Ahmet G\u00f6kda\u011f ise sekt\u00f6r genelinde \u00e7\u00f6z\u00fcm \u00fcretme mekanizmalar\u0131n\u0131n g\u00fc\u00e7lendi\u011fini belirterek, T\u00fcrkiye Sigorta Birli\u011fi b\u00fcnyesinde faaliyet g\u00f6steren teknik komitelerin t\u00fcm bran\u015flarda d\u00fczenli olarak topland\u0131\u011f\u0131n\u0131, kamu kurumlar\u0131yla y\u00fcr\u00fct\u00fclen i\u015f birlikleri sayesinde sekt\u00f6rde kar\u015f\u0131la\u015f\u0131lan sorunlara ortak \u00e7\u00f6z\u00fcmler geli\u015ftirildi\u011fini kaydetti. \u00dcnal \u00dcnald\u0131 da m\u00fc\u015fteri memnuniyetinde ileti\u015fimin belirleyici rol\u00fcne dikkat \u00e7ekerek, sigorta ve otomotiv sekt\u00f6rlerinde d\u00f6n\u00fc\u015f\u00fcm\u00fcn ka\u00e7\u0131n\u0131lmaz oldu\u011funu, bu s\u00fcre\u00e7te \u00f6zellikle dijital ileti\u015fim kanallar\u0131n\u0131n etkin kullan\u0131m\u0131n\u0131n m\u00fc\u015fteri deneyimini g\u00fc\u00e7lendirece\u011fini ifade etti.<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sigorta \u0130zmir Zirvesi\u2019nin ikinci g\u00fcn\u00fcnde, sigortac\u0131l\u0131k sekt\u00f6r\u00fcn\u00fcn gelece\u011fini \u015fekillendiren ba\u015fl\u0131klar ele al\u0131nd\u0131. Siber risklerden iklim krizine, yapay zekadan hasar y\u00f6netimindeki d\u00f6n\u00fc\u015f\u00fcme kadar bir\u00e7ok konuda sekt\u00f6r temsilcileri, de\u011fi\u015fen risk ortam\u0131na kar\u015f\u0131 geli\u015ftirilen yeni \u00e7\u00f6z\u00fcmleri ve f\u0131rsatlar\u0131 de\u011ferlendirdi. Sigorta \u0130zmir &#8211; Sigorta Payda\u015flar\u0131 \u0130\u015f Birli\u011fi Fuar ve Zirvesi, ikinci g\u00fcn\u00fcnde de sekt\u00f6r\u00fcn g\u00fcndemindeki ba\u015fl\u0131klar\u0131 ele alan panel&#8230;<\/p>\n","protected":false},"author":1,"featured_media":105334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-105333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guncel"],"_links":{"self":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/105333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=105333"}],"version-history":[{"count":1,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/105333\/revisions"}],"predecessor-version":[{"id":105335,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/posts\/105333\/revisions\/105335"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=\/wp\/v2\/media\/105334"}],"wp:attachment":[{"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=105333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=105333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.egemtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=105333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}